Drift is located in Key Largo, in the heart of the Florida Keys and was formally known as Stoneledge Paradise Inn. The asset was acquired as an underperforming 21-unit limited-service property with direct waterfront and beach access. Upon acquisition, HP Hospitality rebranded the property to DRIFT and renovated the property in under 8 months while under operation. In its first year, the property has increased revenue by 120%, increased average daily rate by nearly 110% and has an annual occupancy of 86%. ROI on initial investment in year one exceeds 10% and combined with the success of the model, its real-estate value has increased substantially. Properly leveraged, this asset on a 5 year hold will reach a ROI of 25% annually.
PROJECT TYPE
HOTEL
ACQUISITION DATE
2017
LOCATION
KEY LARGO, FLORIDA